You’ve owned a small business for several years but something is not right.
Managing it looms over you—taking up your every waking hour. You’re working too long and too hard, trying to do too many things yourself. You feel trapped by the monster you have created.
You need Fixing Frankenstein.
In this book, Marama Carmichael, CEO of Oracle Tree, a leading small business consulting company, walks you through how to retool and improve six key areas to transform your business into a sustainable enterprise with profitable saleable potential when you are ready to exit.
The 6 key areas
you will learn how to transform
A business purpose that works
Making sure you have a solid reason to be in business
Customer targeting like you’ve never done before
Finding out the Who, What, Where and Why of your customers
Delegating and automating tasks
Measuring your time and learning to delegate
Thinking of your business as an ecosystem
Turning online visitors into
Branding that positions
Representing your place in the market
Marketing systems, automation, and CRM
Tracking what works and what doesn’t for your business
Don't miss out on finally having the business you want.
Insightful and easy-to-read, each chapter is full of practical down-to-earth advice including worksheets and an online site with extra resources and videos. Fixing Frankenstein will solidify your business management skills and reinvigorate your dreams of future success.